TRAFFIC GUIDELINES - ON-AIR
On-Air
Commercial Tapes
Commercial tapes must be received 5 working days prior to air date.Format
Beta SP or Digital Beta (only one cut per reel)
Language
English preferred
Send To
Si TV
Attn: Traffic Department
3030 Andrita Street
Building A
Los Angeles, CA 90065
Attn: Traffic Department
3030 Andrita Street
Building A
Los Angeles, CA 90065
Instructions
Traffic Instructions must be faxed to: 323-543-2755
S&P Clearance
Format
VHS or CD
Language
English preferred
Send To
Si TV
Attn: Traffic Department
3030 Andrita Street
Building A
Los Angeles, CA 90065
Attn: Traffic Department
3030 Andrita Street
Building A
Los Angeles, CA 90065
Contact
Adrienne Cooksey
Manager of Business Affairs
323-543-2681
Manager of Business Affairs
323-543-2681
Billboards
Materials for billboards must be received 10 working days prior to airdate to allow time for production.Audio
5 seconds in length
Artwork
Format: Hi-res jpeg file
Language
English preferred
Files & Instructions
Snipes (Deckocast)
Materials for Deckocasting must be received 20 working days prior to airdate to allow time for production.Graphic Files
EPS, JPEG, TIF, TARGA (preferred)
• TIF & TARGA delivered with Alpha Channel
• Minimum 72 DPI or higher
• TIF & TARGA delivered with Alpha Channel
• Minimum 72 DPI or higher
Video Clip Files
Only accept DV25 files or files with extension .DV
• Screen size (resolution): 720x534
• Files should be delivered on CD ROM Media
• Two DV files should be delivered; one with FILL and the other with KEY
• Screen size (resolution): 720x534
• Files should be delivered on CD ROM Media
• Two DV files should be delivered; one with FILL and the other with KEY
Custom Fonts
TrueType version only
Language
English preferred
Email Files
Send To
Si TV
Attn: Broadcast Operations
3030 Andrita Street
Building A
Los Angeles, California 90065
Attn: Broadcast Operations
3030 Andrita Street
Building A
Los Angeles, California 90065





